THE ARNOLD AGENCY REGONIZED AT ADDY AWARDS
Charleston, WV – The Arnold Agency, based out of Charleston, WV, recently brought home six awards at the 2010 Advertising Association of Charleston’s ADDY Award competition. The Agency brought home three Silver and three Gold awards for work with the West Virginia Department of Health and Human Resources.
In the category of Public Service television, The Arnold Agency was recognized for two commercials. One, entitled “Little Girl,” was developed as part of a West Virginia Quitline campaign. The Agency was also recognized with a Silver ADDY in this category for a sixty-second television commercial, entitled “Leftovers,” for the West Virginia Partnership to Promote Community Well-Being for a prescription drug abuse prevention campaign.
For the Division of Tobacco Prevention’s youth anti-tobacco movement “Raze,” The Arnold Agency developed “Commotion Kits,” which included all of the materials needed for West Virginia teens to conduct different activisms concerning tobacco prevention. These kits earned The Agency three awards including one Silver (Non-Traditional Public Service) and two Gold ADDY Awards (Non-Traditional Advertising for a Non-Traditional Campaign and Non-Traditional Public Service).
The Agency also earned a Gold ADDY for Interactive Public Service for work on the Raze website (part of WVDHHR’s Division of Tobacco Prevention), which redesigned this past year to reflect the “I Did It” campaign.
The ADDY Awards honor national advertising – from television to websites. Sorting through thousands of entries from all over the region, winners are chosen from among the finest advertising agencies, production companies, private businesses, interactive agencies and corporations in the state.
As winners at the West Virginia chapter, all of the award-winning entries will be forwarded to the regional competition. Stay tuned for results!
The Arnold Agency is proud and grateful for this recognition and thanks all their clients, as well as their spirited and passionate team!